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Data section

The dashboard of a shop that knows which category pays the margin.

Ferretería Cinca is a fictional hardware shop. This is the dashboard it reads at closing: revenue, margin by category, average basket and when people actually walk in.

App view

Shop — Ferretería Cinca

SyncedTPV08:05

August 2026

Example — fictional data

Revenue

76,400€

+10.9 %vs. previous period

Revenue: 76,400 €, un 10.9 % más vs. previous period. Mejora.
Margin

33.4%

+3.7 %vs. previous period

Margin: 33.4 %, un 3.7 % más vs. previous period. Mejora.
Average basket

24.30€

+5.7 %vs. previous period

Average basket: 24.30 €, un 5.7 % más vs. previous period. Mejora.
Units sold

14,580ud

+8.6 %vs. previous period

Units sold: 14,580 ud, un 8.6 % más vs. previous period. Mejora.

Daily revenue€

Daily revenue, en €. Target 3,250 ± 250 €, la banda sombreada. 3: 3,180; 6: 2,950; 11: 3,320; 14: 3,410; 19: 2,870; 24: 3,260; 27: 3,600; 31: 3,140. Máximo 3,600 en 27, mínimo 2,870 en 19.

Alerts

  • Paint stockCriticalPaint stock: Critical. 6 d, con un mínimo de 10 d. Última lectura a las 08:05.
  • Garden marginNear the limitGarden margin: Near the limit. 31 %, con un mínimo de 28 %. Última lectura a las 08:05.
  • ReturnsIn rangeReturns: In range. 1.4 %, con un máximo de 3 %. Última lectura a las 20:30.

Margin by category€

Margin by category, en €, repartido entre Counter y Trade account. Plumbing: 7,360 en total, 4,180 de counter y 3,180 de trade account; Electrical: 5,970 en total, 3,600 de counter y 2,370 de trade account; Garden and irrigation: 6,240 en total, 5,060 de counter y 1,180 de trade account; Fasteners: 5,950 en total, 3,990 de counter y 1,960 de trade account.

Tickets by slot, month total

Monday: 09, 58; 10, 72; 11, 84; 12, 76; 13, 58; 17, 44; 18, 62; 19, 42. Tuesday: 09, 54; 10, 68; 11, 80; 12, 74; 13, 57; 17, 46; 18, 64; 19, 44. Wednesday: 09, 60; 10, 76; 11, 90; 12, 82; 13, 62; 17, 48; 18, 68; 19, 45. Thursday: 09, 56; 10, 70; 11, 86; 12, 78; 13, 60; 17, 47; 18, 65; 19, 42. Friday: 09, 70; 10, 88; 11, 104; 12, 96; 13, 74; 17, 58; 18, 84; 19, 57. Saturday: 09, 82; 10, 108; 11, 126; 12, 110; 13, 69; 17, 0; 18, 0; 19, 0.

Top customers by revenue

Top customers by revenue
CustomerRevenue
Construcciones Ara7,860€
Reformas Pallaruelo5,940€
Cooperativa del Cinca4,720€
Fontanería Broto3,810€
Hotel Peña Montañesa2,540€

Web view

Shop — Ferretería Cinca

SyncedTPV08:05

August 2026

Example — fictional data

Revenue

76,400€

+10.9 %vs. previous period

Revenue: 76,400 €, un 10.9 % más vs. previous period. Mejora.
Margin

33.4%

+3.7 %vs. previous period

Margin: 33.4 %, un 3.7 % más vs. previous period. Mejora.
Average basket

24.30€

+5.7 %vs. previous period

Average basket: 24.30 €, un 5.7 % más vs. previous period. Mejora.
Units sold

14,580ud

+8.6 %vs. previous period

Units sold: 14,580 ud, un 8.6 % más vs. previous period. Mejora.

Daily revenue€

Daily revenue, en €. Target 3,250 ± 250 €, la banda sombreada. 3: 3,180; 6: 2,950; 11: 3,320; 14: 3,410; 19: 2,870; 24: 3,260; 27: 3,600; 31: 3,140. Máximo 3,600 en 27, mínimo 2,870 en 19.

Alerts

  • Paint stockCriticalPaint stock: Critical. 6 d, con un mínimo de 10 d. Última lectura a las 08:05.
  • Garden marginNear the limitGarden margin: Near the limit. 31 %, con un mínimo de 28 %. Última lectura a las 08:05.
  • ReturnsIn rangeReturns: In range. 1.4 %, con un máximo de 3 %. Última lectura a las 20:30.

Margin by category€

Margin by category, en €, repartido entre Counter y Trade account. Plumbing: 7,360 en total, 4,180 de counter y 3,180 de trade account; Electrical: 5,970 en total, 3,600 de counter y 2,370 de trade account; Garden and irrigation: 6,240 en total, 5,060 de counter y 1,180 de trade account; Fasteners: 5,950 en total, 3,990 de counter y 1,960 de trade account.

Tickets by slot, month total

Monday: 09, 58; 10, 72; 11, 84; 12, 76; 13, 58; 17, 44; 18, 62; 19, 42. Tuesday: 09, 54; 10, 68; 11, 80; 12, 74; 13, 57; 17, 46; 18, 64; 19, 44. Wednesday: 09, 60; 10, 76; 11, 90; 12, 82; 13, 62; 17, 48; 18, 68; 19, 45. Thursday: 09, 56; 10, 70; 11, 86; 12, 78; 13, 60; 17, 47; 18, 65; 19, 42. Friday: 09, 70; 10, 88; 11, 104; 12, 96; 13, 74; 17, 58; 18, 84; 19, 57. Saturday: 09, 82; 10, 108; 11, 126; 12, 110; 13, 69; 17, 0; 18, 0; 19, 0.

Top customers by revenue

Top customers by revenue
CustomerRevenue
Construcciones Ara7,860€
Reformas Pallaruelo5,940€
Cooperativa del Cinca4,720€
Fontanería Broto3,810€
Hotel Peña Montañesa2,540€

Your data belongs in a museum.(Indiana Jones and the Last Crusade, 1989)

What you decide with this

  • The month in four numbers

    €76,400 in revenue, 33.4% margin, €24.30 average basket and 14,580 units. All four are up on last month: this is where you decide whether September's order stays the same or goes up.

  • Daily revenue against target

    The shop opens Monday to Saturday — Saturday mornings only — and closes on Sunday. August brings 21 full days and 5 half days, so a €3,250 target per full day puts the month's goal at €76,375: it closed at €76,400. With a €250 band either side, the 19th came in at €2,870 and the 27th reached €3,600, the best of the eight sampled days, all of them Monday to Friday. Three of the eight fall outside the band: the series tells you whether to move the opening hours or whether it was just the weather.

  • Where the margin comes from

    The month's €25,520 of margin is 33.4% of revenue. Plumbing pays most, €7,360. Garden and irrigation leans hardest on the counter: €5,060 of its €6,240 never goes through a trade account. The five account customers add up to €24,870, a third of revenue. This is where you decide which category goes into the next offer and whose rate gets reviewed.

  • When people come in

    Saturdays at 11h close 126 tickets a month, the fullest slot in the grid, and 110 more at 12h; from 17h onwards Saturday sits at zero because the shop is shut. Even so Friday sells most, 631 tickets against Saturday's 495. And paint is down to 6 days of stock, below the 10-day threshold: those three figures decide when you need two people at the counter and what gets ordered today.

Where this dashboard reads from

  • The shop's till system, for tickets, units and margin.
  • The supplier and rate file, exactly as it arrives in Excel today.
  • The trade account delivery notes, to know who buys what.

For you if

  • You know what you invoiced, but not at what margin until the accountant closes it.
  • You find out a reference is missing when the customer is already at the counter.
  • You have trade accounts and cannot tell which ones make you money.

Shall we talk?

Tell us what data you have today and which question it does not answer. We reply within one working day.

See if it fits your shopCall +34 603 76 95 63WhatsApp

contact@falkir.es

The information on this page is indicative and does not constitute a contractual offer. Falkir is in the process of being incorporated as a company: the timelines, scope and terms described here are set out in writing in each quote, once the activity is formalised. For any query, write to us.